Hair color

Because we promote Wellness, Health and Protection of the hair and scalp which are granted by our PATENTS
Our Permanent Hair Colours provides total coverage of grey hair, direct colors to give tone and brightness and specific treatments for demanding hair that needs attention and care.
These Hair Colours are based on Two research based Patented Technologies that allow hair and scalp not to be stressed during color application
Complex 1 ( ALPHASHIELD): Dermo-protective complex (patent 1) of natural origin based on lipophilized citrus fruits. Alphashield performs only when the colorant comes into contact with the skin. Citrus fruits counteracting hyper alkalinity and the possibility of irritation and makes the dye so performant.
Complex 2 (SHRAS): Smart Hydro-realeasing Alkaly Scavenger
SHRAS releases lactice acid onto the hair. This natural complex converts chemcal derivatives into compounds with hydration and reinforcing activity for the hair. Thanks to Patent SHRAS , dermatological test done on SILIUM permanent coloration showed that SILIUM permanent coloration has high hydration property for the hair which increase the structure up more than 38%. Thanks to Patent SHRAS Silium permanent coloration becomes a Smart-active and polyfunctional dye, not only able to prevent damages usually caused by chemical agent but also able to reinforce and restore hair damaged from severe chemical treatments such as straight , perm, bleaching and frequent use of aggressive dyes
SHRAS is natural, vegetal, power and ……it does the difference